Finally — A Nightgown You Can Be Seen In
Designed with our signature Light Hug® inside layer for light support and discreet coverage — so you can sleep, lounge, and move through your home feeling comfortable and confident, without a bra.
Shop Sweetheart NightgownYou Shouldn't Have to Choose Between Comfortable and Put Together
Most sleepwear is either:
Too revealing
Too sloppy
Or something you'd never want to be seen in
The Sweetheart Nightgown was designed differently.
Soft, flattering, and thoughtfully designed — so you feel comfortable, covered, and completely at ease.
Comfort — With Confidence Built In
Inside, our signature Light Hug® layer provides light support and discreet coverage — so you can go bra free without overthinking it.
No wires
No padding
No extra layers
Just a soft, comfortable fit that feels easy.
Shop Sweetheart Nightgown
Thoughtful Details, Without the Effort
- Light Hug® inside for light support
- Soft smocking neckline for a feminine touch
- Flowy, flattering silhouette
- Adjustable straps for the perfect fit
- Side pockets (because you'll actually use them)
- Buttery-soft modal fabric
JJwinks As Seen In
What Women Are Saying
5.0 · Based on 7 reviews
"I bought one in light pink and had to come back and buy a second one. They are so unbelievably soft, and I feel sexy in them."
Dottie C. ✓ Verified Buyer · Curvy · L · 5'4–5'6
"Absolutely love this gown, softest thing ever!"
Tempest S. ✓ Verified Buyer · Curvy · XL · 5'4–5'6
"Love everything about this gown."
Debra Z. ✓ Verified Buyer · Curvy · L · 5'4–5'6
